#BARTON GOLDENBERG CRM BOOK SOFTWARE#
Identify your goals and customize a CRM strategy for your enterprise Understand the 8 key issues that will make or break your CRM initiative Learn about the top 30 CRM software offerings Find out what 12 crucial questions you should ask before selecting a software vendor Preview tomorrow's advances in CRM-to better position yourself and take advantage of a ever-changing environment. Learn more at or call (301) 656-8448.Summary: Barton Goldenberg shares his unparalleled practical expertise on everything from security to internationalization, helping you avoid disastrous missteps-and transform the potential of CRM into long-lasting competitive advantage. His new book, The Guide to Social CRM, published by Pearson, is receiving industry-wide accolades. Barton Goldenberg, ISM's founder and president, is a respected author, columnist, speaker and industry leader, including being one of the first three inductees in the CRM Hall of Fame. Clients include best-in-class organizations such as American Automobile Association, Exxon Mobil, Giorgio Armani, Johnson Controls, Jaguar Land Rover, Kraft, Marriott, McGraw Hill, Nike, Samsung, T. provides customer-centric strategic services to organizations planning and implementing CRM, Social CRM, Big Data Analysis/Insight, Branded Communities and Channel Optimization initiatives.
For more details, visit ABOUT ISMįounded in 1985 and headquartered in Bethesda, MD, ISM Inc. Headquartered in Fairfield, NJ, USA, StayinFront has additional offices in Chicago, the United Kingdom, Turkey, Ireland, India, Australia, Singapore and New Zealand. StayinFront products provide companies with timely, accurate field data and insight, enabling field reps and management to do more, know more and sell more. Companies of all sizes in over 50 countries use StayinFront software to streamline sales operations and reduce the complexity, time and expense associated with field efforts. is a leading global provider of mobile, cloud-based field force effectiveness and customer relationship management solutions for consumer goods and life sciences organizations. The Top 15 winners for each category are available for purchase at ISM's website. "It reflects our ongoing commitment to providing innovative tools and technology that empower companies to work more efficiently, gain key analytic insights and increase sales." "StayinFront is honored to be named as a top CRM software provider," said Ken Arbadji, VP Sales, North America at StayinFront. Each software package was rated according to 179 selection criteria, including 96 business functions 42 technical features 18 implementation capabilities 6 real time criteria, and 17 user-friendly/support features. StayinFront was chosen after intensive testing by the ISM Software Lab. "The winners of the 2015/16 Top 15 are the influencers in the CRM community who have made significant advancements in both functionality and connectivity for sales, customer service and marketing professionals offer better decision making tools for executives and provide more intimate connectivity with today's Digital Clients." "StayinFront is to be praised for obtaining the Top 15 honor, as ISM's software selection process is strenuous and comprehensive," said Barton Goldenberg, founder/president, ISM. This marks the ninth consecutive time ISM has selected StayinFront for its Top 15 Award roster. ISM has been evaluating CRM software providers and recognizing industry leaders since 1990. FAIRFIELD, NJ-(Marketwired - Jun 12, 2015) - StayinFront, a leading global provider of customer relationship management systems and mobile sales force effectiveness tools, has been selected by ISM Inc., Customer-Centric Strategic Advisors, as a Top 15 CRM Small & Medium Business Software Award winner for 2015/16.
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